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Not one of the ads with the creepy Burger King, but one that promoted the toys.
I remember going nuts trying to find them all, even resorting to eBay to fill in the gaps.
I also remember gaining 10 pounds from eating all of that BK. Bleah! Thank God Disney does its tie-ins with Subway.
ROTS never had the kind of splashy red carpet premiere with all of the gang in the U.S. that it had in Europe, which I think is unfortunate. (There’s no way in hell Disney is going to miss that opportunity.) Instead, there were several charity showings throughout the country, including New York, Los Angeles, Washington, D.C., and Lucas’s hometown, Modesto, CA.
Samuel L. Jackson and Liam Neeson in New York.
Ray Park in New York.
You’re up next, Mark! (L.A. premiere) Who knew we’d be saying that?
The fun part is finding out via Googling photos (many of which are too big to post here) to see who else attended these premieres. Along with Star Wars alumni like Billy Dee Williams, John Ratzenberger, Jake Lloyd, and Jimmy Smits, the likes of Motley Crue’s Nikki Sixx, Graham Nash of Crosby, Stills, Nash and Young, Kelsey Grammer, Isabella Rossellini, Al Roker, Dan Aykroyd, and Christopher Lloyd showed up.
Furious Fanboys takes a look at 10 films filled to the brim with computer generated imagery yet get a pass from many of the same people who criticize the prequels from being nothing but CGI-fests. Films include a bunch of MCU flicks, “Avatar,” and “Gravity.”
The European premiere tour continued on May 17, 2005 with another event in Berlin, this time with George Lucas, Hayden Christensen, Rick McCallum, Christopher Lee, and Natalie Portman, who was already in town to shoot “V For Vendetta.”
Here’s some video of the event. Note the weeping fangirl near Hayden:
On May 16, 2005 there was a big premiere for ROTS in London. This event was minus Natalie plus Ewan and Christopher Lee along with the rest of the usual suspects.
In spite of what this video says, the premiere was on May 16…I know because I mentioned it on a LiveJournal entry that day!
Just a reminder: Star Wars Prequel Appreciation Day is THIS TUESDAY.
I need your stories/favorite memories of spring/summer 2005 to help celebrate the 10th anniversary of ROTS. Send ’em to firstname.lastname@example.org or submit via the SWPAS Facebook page. You never know what surprise may come to folks who send in their stories, hint hint.
An essay on The Cantina Cast, “Hate Casual: Awakening The Prequel Shadethrower”, calls out the subtle and not-so-subtle anti-prequel bent TFA marketing has taken:
It seems to be very carefully constructed to attract a particular kind of customer: the Prequel hater. It’s here to remind them of the “good old days” when there were only the three movies they loved when they were kids. I think all the “Prequel bashing” we’re now hearing from the torchbearers of the franchise is part of that strategy. It’s to show the loudest (not largest) portion of the fan base that they “get it” and it’s okay to hate “those films” and still like the new ones. They are preemptively gathering good will from this segment so they will accept and help promote or, at the very least, not actively rip apart The Force Awakens.
I’d commented at the end of the article, but I’ll add further thoughts here. The essay asserts de-emphasizing “episode” numbers is part of this marketing but I agree with other sources that claim it’s so that those new to Star Wars don’t think, “Gee, I have to watch six other movies first?” Specifically calling TPM Episode I was to let moviegoers know it took place before the existing Star Wars films.
The other thought is, what’s in this for Star Wars’s real core audience, kids? These interesting tidbits came up when the folks working on Disney Infinity discussed why Clone Wars characters were being put in the game first:
When we started peeling back the data and looking at our primary demographic with Infinity which is 6-12 (ages), they’re most familiar with The Clone Wars and Episodes I, II, and III.
Here’s the baseline, we are primarily a kids and family game. When you think about what Star Wars means to people that are under the age of 15 right now, it is actually closer to The Clone Wars stuff than the Episodes IV through VI.
Instead the PR seems to be geared toward the nastiest bullies on the playground, many of which aren’t playing with a full deck, who spend their days obsessively looking for any opportunity to trash the prequels or at the very least, playing into the nostalgia of aging filmgoers. Usually when Hollywood tries to get the 45-65 crowd to see a movie, it’s a romcom with Diane Keaton or something. And with at least some of them, it won’t stop them from savaging the film anyway.
Something called the Ministry of Cinema is putting together a fundraiser to make a documentary called “The Prequels Strike Back.” It promises to include Mike Klimo and his Ring Theory as part of the flick.
The goal is $3500 and so far about $450 is in the pot. I don’t know much about the project, so trust your own judgment.