Ten Years of TPM: Teaser Poster

Shortly after Trailer A debuted on November 17, 1998 and in time for the busy Thanksgiving weekend, the first teaser poster for TPM and similarly rendered banners appeared in multiplex lobbies nationwide. The poster was first unveiled outside of the Chinese Theater in Hollywood and went up for sale via the Official Star Wars Fan Club that day.

The concept was simple but striking: a young Anakin on sunny Tatooine, the shadow of Darth Vader behind him, and the words “Episode I.” It told you this was the background story of Darth Vader’s youth. The image became iconic almost overnight: everyone from Bart Simpson to Dennis the Menace to Weird Al Yankovic has used the imagery. To this day it remains a favorite among fans and movie poster connoisseurs.

This was also the first SW poster to use photography instead of artwork.

star_wars_episode_one_the_phantom_menace_ver1

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3 Responses to “Ten Years of TPM: Teaser Poster”

  1. oxward321 Says:

    I’ve always loved the design of these teaser posters!

    IMHO the Revenge of the Sith teaser, with Anakin and his cloak flowing to form Vader’s mask, has to be the BEST teaser poster ever!

  2. lazypadawan Says:

    oxward, I love that one too. Beautiful and creative design.

  3. SWPAS 2010 Stats « Says:

    […] Ten Years of TPM: Teaser Poster November 20082 comments 4 […]

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